Blog
MEET MADUSA KARMA – THE NEW ADELE DEJAK BRAND MUSE
“muse” Your fire is my fire. -Ben Saphiro They say having a muse is part of our life script; a form of modern day
Adele Dejak, a Kenya based entrepreneur building a global luxury accessory brand that celebrates the true African experience
When a powerhouse like Lionesses of Africa recognizes and appreciates real and raw entrepreneurial and cultural improvement efforts like ours, at Adele Dejak we have
COPYING KILLS THE CAT: FAKES KILL AFRICA!
Copycatting truly kills the cat! There are those creative artists and designers who spend their whole time trying to create something unique, and those who
Rise of the Girl Boss
There is a rising ambition for fashion and design, especially among the millennial generation. However, the notion of being a ‘designer’ has been misconstrued by
We Are The African Reinassance
We are the #AfricanRenaissance. We are inspired not just by Africa, but by the currents of Africa; the social and cultural revolution, the aesthetic reinvention
Adele Dejak Celebrates Mothers
For most of us, our mothers are our entire world. They bring and introduce us to the world. Everything we are – how we interact
The Model Next Door – Conversation with John David Kimeu #ModelsSeries
This is the second installation of our #ModelsSeries. The intention of the series is to interrogate how models are modelling the design space in Africa.
Conversation with Laura Anjili #ModelsSeries
Models are an integral part of the design process and presentation. They bring the pieces to life. They are an actualized illusion, the physical projection,
Runway Reverence – Our Grand AFI Finale
The road to the runway was dippy and bumpy, but seeing the Precious collection walk down that final runway dissipated the angst and distress felt
Collection Recollection – #PreciousCollection
Our latest collection has been titled Dhamani, which is the Swahili word for precious. This collection is celebratory – it’s about valuing what matters and
Road to #AFICapetownFashionWeek – Globe Roundabout Shoot
For this campaign, it was important to situate ourselves. Hell’s Gate gorge and Lake Naivasha served to put our narrative in a historical, philosophical and
Road To #AFICapetownFashionWeek II – Lake Naivasha Shoot
At the heart of our campaign was the idea of creation and of life. There are two elements we associate with this and
Road to AFI-Capetown Fashion Week – Hell’s Gate Gorge Shoot
We have been invited to show at this year’s AFI Fashion Week in capetown. To get a sense of the Adele Dejak brand, AFI commissioned
Collection Recollection – ÀMI
ÀMI is a bold collection of afrominimalist jewelry produced in collaboration with Nigeria’s Afrominima. It was launched in January in Paris at Luxury Connect Africa.
#GirlBoss – The Fabulous Franca Sozzani
Franca Sozzani, the former editor in chief of Vogue Italia, celebrated style icon and wonder-womanist actualized in life what it meant to be a #Girlboss.
