Passion for Fashion Jewellery
Adele Dejak The Brand is home to luxurious African inspired jewelry handcrafted in the heart of Kenya. Everything comes from materials that different African tribes would use to make their ornaments and trinkets. We have contemporary, artistic and wearable bags, necklaces, earrings, rings and bracelets not forgetting some exclusive home decor items. If you consider yourself sophisticated, edgy, trendy and fashionable, Adele Dejak is the brand for you.
In creating jewelry, we are keen to use environment-friendly materials, celebrate cultures, teach technical skills and create employment opportunities. Due to our passion for fashion, we have been able to collaborate with big brands such as Samsung, Salvatore Ferragamo and AFI (Africa Fashion International in SA) among others.
We also work closely with UNHCR and the refugees. We are currently working on project 51.
You can get African Inspired jewelry directly from this website, Adele Dejak shop in Village Market, Nairobi, Kenya or our workshop at Kiambu, Kenya.
Located a few kilometers from Nairobi, this is the serene, beautiful location where ideas come to life. Our skilled artisans and tailors work effectively from this Zen space before items are moved to the shop in Village Market or shipped abroad. Customers who visit the workshop can also buy jewelry from there.
If you want to shop our brand and meet some of our team, come to Village Market. You will be greeted by the Adele Dejak logo before entering a mystical world of luxury. It is every fashion lover’s dream space. The jewelry and accessories are beautifully designed so you can see everything and easily decide what you love most. We have several assistants at the shop to make sure you have an awesome shopping experience.
Over the years, we have designed and launched several jewelry collections in the market. Our most recent is the Love Collection, inspired by the emotion that is so abundant in Africa. The Kobo Line features different sophisticated items for less than $100 and we have bags to suit different tastes. Adele Dejak The Brand also features a lifestyle collection of home décor items because your home should look as good as you do.
Adele and the Team
I gracefully lent my name to the brand in 2008 but before that, I was just a girl growing up with my family in Nigeria. In my youth, I developed a love for fashion watching mummy dress up in magnificent fabrics and granny in her tribal jewelry. After graduating in law it dawned on me that this wasn’t my passion. Years later I went to the London College of Communication in 2000 to study typographic design. I moved to Kenya in 2005 and started making jewelry for personal use, experimenting with horn and brass.
My stunning items caused a stir wherever I went and people kept nudging me to turn this hobby into a business. I finally gave in and started producing various collections of jewelry and fashion accessories, drawing inspiration from the rich African culture. Looking at different pieces, you can easily tell that my stay in Europe also influences my style of jewelry.
Meet the Team
There are many people without whom Adele Dejak The Brand would be just but a dream. We work closely with tailors, creative designers, artisans, and a relentless front office team. Today we have more than 21 talented people working hard to make the statement jewelry you see.
Kanini is the production manager who keeps everyone on toes ensuring that we have products for our esteemed customers.
Mary manages our HR and accounts departments, making sure that everyone remains happy and motivated.
Rita is in charge of marketing for our brand.
Joanne is probably the one you will constantly speak with, as she is head of business liaison.
Naomi is at our Village Market store helping customers understand various pieces and make suitable choices.
There are more people in our great team and you will get to meet them soon. We are excited to hear from you as well. Ask questions, leave comments and show us some love on your favorite social media.