Category Archives: design process

53

LABOUR DAY:MEET OUR DEDICATED ARTISANS

accessories, Adele Dejak, Adele Dejak Lifestyle, Afri Love, Artisans, bags, design process, Ethical Fashion, ethos, jewellery, Sustainable fashion, Team, Uncategorized | No Comments

Dear Team Adele, we hope you are enjoying your day wherever you are and celebrating Labour day with all its glory. To kindly remind you, Labour day is  an annual holiday that celebrates the achievements of workers.  Essentially, it was intended to be an annual national tribute to the contributions workers have made to the strength, prosperity, and well-being of the country. However, the entire world now celebrates workers. This Labour day, we want you to join us in  celebrating our very own artisans who dedicate their talents and time each and every work day to beautifully hand craft your jewelry pieces and bags. If…

Read More
ADE_3504_2

HOW ADELE DEJAK IS PARTICIPATING IN FASHION REVOLUTION WEEK THIS YEAR

Adele Dejak Lifestyle, Blog, design process, designers, Ethical Fashion, ethos, favourite pieces, Kenya, Nairobi, Recycled collection, showcase, Uncategorized, weaving techniques | No Comments

What is Fashion Revolution Week All About? In April 2013, Rana Plaza building, a clothing manufacturing building in Bangladesh, collapsed and killed thousands of people. The building collapsed due to its lack of adherence to safety and security standards. The building was bound to collapse eventually but despite that, nothing was done to prevent it. Some major fashion brands were sourcing their garments from that same factory. They did some damage control (good PR) after the unfortunate calamity and showed the world how they had improved the place, waited for people to forget and continued with their business as usual….

Read More
Woman Crush: Michelle Lamy

Woman Crush: Michelle Lamy

accessories, Adele, Adele Dejak, Adele Dejak Lifestyle, chokers, design process, designers, Uncategorized, woman crush | No Comments

“I don’t have any explanation for the black line I draw on my forehead every single morning! Along with the bracelets, the rings, the earrings…my tattooed fingers, black nails and permanent gold teeth with diamond…Ouf!”  says Michelle Lamy. Here at Adele Dejak we LOVE LOVE LOVE Michelle’s eccentric sense of style. She is, in simple terms REMARKABLE! What seems to leave us intrigued mostly and in wild awe is (obviously) MERELY her bold, brave, unorthodox and eclectic taste in jewelry. Michele Lamy is revered as one of the fashion industry’s unique, iconic and true eccentrics. She is a powerful and…

Read More
_ade7537-1

African textiles – Cow Hide

Adele Dejak, design process, hand made, Textiles | No Comments

Welcome to the second part of our African textiles series. Today we delve into cow hide. Africa is fast emerging as one of the future markets for sourcing quality leather and hides for the booming global leather industry. Leather and hide products are among the most widely traded and universally used commodities in the world. Cowhide, a natural byproduct of cattle, is used to make a variety of products from home décor to clothing and accessories. Many items made from cowhide utilize the natural colors of different cows while manufacturers also dye skins to create variety.   Ethiopia and Kenya are…

Read More
_ADE4377_2

AMANDLA – a capsule collection

accessories, design, design process, designers | 2 Comments

In just a few days our new and exciting capsule collection “Amandla”, will be released. Amandla which in Zulu means power, encourages us to embrace our inner powers, to be strong and radiate like stars. Be power. This is something so important in a continent which has suffered so much, yet always had the strength to rise above and shine.   The collection has been designed by our London College of Fashion intern Amanda Jeneby in collaboration with Adele Dejak. Amanda who has been interning with the brand from the beginning of June, has created a collection inspired by her experience…

Read More
_ADE1932

Amanda Jeneby

Adele Dejak, Adele Dejak Lifestyle, behind the scenes, Collaborators, design, design process, designers | One Comment

In the busy month of June, we hosted a design intern here at the Adele Dejak headquarters in Kiambu. Her name is Amanda Jeneby and she stayed with us for the month designing a capsule collection in collaboration with our creative director Adele. Amanda is from the London College of Fashion and was an enthusiastic member of the team for the short while that she was with us. We sat down to ask her a few questions about her time here: AD: Tell us about your experience here with us this past month Amanda: I have had an amazing experience at Adele…

Read More
My favourite photoshoots from 2015 - part II + African Fashion + African Luxury + African lux + fashion accessories + Jewelry + fashion + sustainable fashion

My Photoshoots from 2015 – Part II

design, design process, Photography, Photoshoots | 2 Comments

The first photoshoot I organized upon my return to Kenya after nearly 4 years in Uganda was for #My Heart Beats Africa campaign. I collaborated with Purple Vase photographers Mohamed Abbas & Joseph Baraza. The brief was to capture the essence of my African aesthetic in a way that resonates with everyone. Animal print fabrics were draped around the 2 models. I wanted a raw African feel that would capture the essence of my ‘rebranding’ Africa journey. The crazy thing about this shoot was that the best photos were done the last hour when the light was going and everyone…

Read More
My photoshoots from 2015

My Photoshoots from 2015

design, design process, Photoshoots | No Comments

Every time I take photos or commission a photographer for a photo shoot there is always such eager anticipation for the end results. I always get a buzz when I start to download the photos on my computer. The anticipation is always electric. Sometimes shots that were taken that I had little expectations turn out to be beyond my expectations. Time is spent selecting a theme and a mood. I create mood boards for the direction I would like the shoot to progress. Sometimes the journey can be unexpected, bumpy & full of challenges with long hours and preparation. During the last…

Read More