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Adele

The Model Next Door – Conversation with John David Kimeu #ModelsSeries

By | Adele, Adele Dejak, africa, African design, favourites, Photography, Tribal Chic, Uncategorized | No Comments

This is the second installation of our #ModelsSeries. The intention of the series is to interrogate how models are modelling the design space in Africa. We are long past days when models were seen as clothes-hangers. The process to select a model for a campaign or for runway is more conscientious than the process of choosing a life-partner. After-all, marriage is til separation – associations are eternal. The model has to have the right look, has to fit with your brand and has to embody the spirit or mood of your campaign; this is not always easy to find. John…

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Conversation with Laura Anjili #ModelsSeries

By | #GirlBoss, Adele, Adele Dejak, Adele Dejak Lifestyle, African design, Conversations, Interview, Models | No Comments

Models are an integral part of the design process and presentation. They bring the pieces to life. They are an actualized illusion, the physical projection, a way for us to interact with abstract design concepts. They help us visualize ourselves consuming, celebrating and co-curating design. Over the years, we have worked with several models and established a community, a camp, a family. The models we have worked with are proof on an emerging industry and of a cultural and aesthetic Renaissance in Africa. They are proof that the definition of beauty and the idea of what’s desirable has evolved. We…

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Collection Recollection – #PreciousCollection

By | Adele, Adele Dejak, AFI Fashion Week, Africa-Forward, African design, African designers, Dhamani, exhibition, fashion, fashion show, FashionWeek, Photography, Precious | No Comments

Our latest collection has been titled Dhamani, which is the Swahili word for precious. This collection is celebratory – it’s about valuing what matters and that’s life, love and culture. The Dhamani collection sees East Africa as not only the incubator of life but as the eternal witness to the evolution of man. It was inspired particularly, by the story of Hell’s Gate Gorge in Naivasha. It is said that a volcanic eruption, which killed over a hundred Maasais, sculpted the dramatic, stunning walls of the gorge. With this collection, we wanted to recreate the process and have intense and…

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Road to AFI-Capetown Fashion Week – Hell’s Gate Gorge Shoot

By | Adele, Adele Dejak, AFI Fashion Week, Dhamani, FashionWeek, Precious | No Comments

We have been invited to show at this year’s AFI Fashion Week in capetown. To get a sense of the Adele Dejak brand, AFI commissioned a visual campaign. The intention of the campaign was to contextualize the brand and explore the link between design, culture and place. When considering possible locations for the shoot, Adele wanted intensity and immensity, which is why she went with the Hell’s gate gorge and Lake Naivasha. We also filmed at Globe roundabout in Nairobi’s CBD as we wanted to capture the energy and pace of Nairobi and at the Adele Dejak studio and showroom…

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Photo Credit: http://www.thepicta.com/user/sheilamwanyigha/1749602267/1496961054809360145_1749602267

#GirlBoss – In Conversation with Sheila Mwanyigha

By | #GirlBoss, accessories, Adele, Adele Dejak, Discover Africa Premium Luxury, favourites, finding beauty, Grace, Happiness | 2 Comments

Sheila Mwanyigha is to Kenyans what Oprah Winfrey is to Americans – a beloved media personality turned enterprenuer, editor and sage. She famously reigned radio, before she transitioned to television and has now claimed the social space with her magazine Rembesha and her channel, Sheila Lives Out Loud. Dynamic, accomplished and stylish, we caught up with her to see what this #GirlBoss has been up to. Please tell us a bit about yourself and about what you do I am the managing director of Rembesha Kenya, a digital and print hair and beauty magazine and directory. I’m also a journalist…

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Luxury Connect Africa – The Paris Takeover

By | accessories, Adele, event, exhibition, Fair, fashion, finding beauty, Inspired By Africa | No Comments

  Luxury Connect Africa is a premium platform connecting African Luxury with the rest of the world. It was launched this January in Paris and saw the most celebrated designers in Africa showcase their products and engage in conversations defining African luxury. Traditionally Africa has been associated with want, not luxury, and these types of platforms are helping bring to focus an emerging creative and consumptive space. We were invited to exhibit and participate in the round-tables. It was an incredible experience; we met other talented and pioneering designers and got to connect with an interested public in Paris. The…

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CELEBRATING CULTURE: ADELE DEJAK’S TIV ROOTS

By | accessories, Adele, Adele Dejak, Adele Dejak Lifestyle, African designers, Black, Discover Africa Premium Luxury, Fabric, fabrics, highlights, history, Inspiration, Inspired By Africa, weavers, weaving, weaving techniques | One Comment

Adele Dejak, by way of her mother, belongs to the Tiv nation of Benue State, Nigeria. Scattered through Nigeria and Cameroon, few members of the Tiv community remain but most impressively, they have managed to uphold their customs and traditions in the face of sweeping modernism.                                                   Nothing was documented of the culture-rich Tiv people until the 1900s. Their traditions are on display in weddings, dance, music, and food. The Tiv believe that these elements heal the…

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Fashion Friday – Adele Dejak ♡ Grace Jones

By | accessories, Adele, Adele Dejak, chic, designers, fashion, life, Love, woman crush | No Comments

Fashion and music go hand in hand.  Celebrities like Madonna, Lady Gaga and Rihanna are celebrated not only for their music but for their statement style. But in the beginning, before Hollywood invented them, there was Grace Jones. Born in Jamaica in 1948, Grace Jones moved to New York when she was 13 years old.  She then went on to become a supermodel, a dancer, an actress, a producer, and a personality. Grace is beautiful, sexy and shocking. Her androgynous, distinctive look defined the cross-dressing movement of the 1980s.        Grace has challenged gender stereotypes in fashion by preferring suits,…

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The Adele Dejak Showroom – New Year, New Look.

By | accessories, Adele, Adele Dejak, Adele Dejak Lifestyle, Artisans, behind the scenes, design, design process, finding beauty, highlights, Inspiration, Inspired By Africa, Kiambu, Online shop, Uncategorized | No Comments

    The Adele Dejak showroom and studio in Kiambu is getting a fashion facelift. This is to inject the space with new life; to have it reflect the Adele Dejak spirit of Afro-inspired Renaissance.                             During her last trip to Dakar, Adele discovered a stunning, triangulated print on the walls of an abandoned nightclub. The print and geometry are a staple of Senegalese architecture and design. In 1978, as a newly independent Senegal was reinventing herself, President Leopold Senghor, introduced a law that mandated new buildings to be constructed along what…

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Adele Dejak

Our Modern Day Hero – Adele Dejak

By | Adele, Adele Dejak, Adele Dejak Lifestyle, Discover Africa Premium Luxury, Happiness, Hero, Hero's Day, Inspiration | No Comments

In today’s society, it is very hard to find someone whom another person can look up to as a hero. It takes a very special quality and person for others to know they can depend on, look up to and follow without worry of being led astray. On this day as we celebrate Hero’s day, we have chosen to celebrate Adele Dejak, the Founder, CEO  & Creative Director of Adele Dejak The Brand, She is a woman who looks at a challenge and gives it a wink, a woman who is independent, tough, ambitious and knows what she wants in…

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